![]() ![]() Sure, you could use stock images, but those (especially the free ones) are way overused, and search engines are “smart” enough to recognize that. Search Engine Algorithms (like Google) Prefer Authentic Images Images even help those who provide services by making you seem more trustworthy and relatable-they can put a face to the content and services you provide. And, it’s a great way to showcase your work if you’re an artist or creative. Images make your content more accessible, relatable, and appealing. Photos are a great tool for explaining your topic when words just won’t suffice. If you’re just entering the world of blogging or trying to step up your game, adding more images to your posts is a great way to make them stand out and attract more readers (and help SEO, too). A collection of well-designed product images will give you more to work with as you design your website or write blog posts. Those can work well for many things like social media stories and reels, but it’s wise to have higher-quality branded product images as well, especially on your website and blog. ![]() Plus, I’ll share a few tips on how to optimize your photos and make your posts pop.ĥ Ways Photos Help with SEO (and why you should avoid stock photos if possible) You’ll Have More Images to Work Withĭon’t limit yourself to subpar phone images. So, this post is about how you can use your commercial product images to help SEO. As visual learners, most of us would much rather read an article with some visual content than a long, boring page of text. You can hire an SEO blogger or copywriter to help with your topic and keyword strategy.īut it’s not all about the words! Your visual content-photos, GIFs, and video-plays a big part in SEO too. The goal is to publish content focused on keywords and key phrases people are actually searching for. When search engines recognize your content as relevant and reputable, your content will start ranking higher on the search engine results pages (SERPs) when people search for related topics. Basically, you want to make sure that your content is not only recognized and indexed by search engines like Google but “favored” by them too. But, it’s easy to get overwhelmed with the ins and outs of how to best optimize your content. By now, those who own any kind of business and promote it online are aware of SEO-or search engine optimization. ![]()
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